ROCHESTER, N.Y., November 6, 2026. All four campaigns Tuesday Digital worked with in the November 3 general election won their races. Assemblymembers Jen Lunsford (District 135) and Demond Meeks (District 137) were re-elected, Dan Norton won the open seat in Assembly District 123, and Nate Salzman was elected Brighton Town Supervisor.
The Campaigns
Each race needed a different plan. Here is a short summary of each campaign and the work we did for it.
Jen Lunsford, NYS Assembly District 135
We have worked with Assemblymember Lunsford since her first race in 2020, when she unseated a nine-year Republican incumbent by 684 votes. This cycle we ran her digital advertising and produced her social and video creative, including endorsement graphics, short videos, and GOTV ads. We also rebuilt her campaign website, votejenlunsford.com, which is one of our campaign website examples.
Demond Meeks, NYS Assembly District 137
Assemblymember Meeks was renominated in June over a primary challenger and re-elected in November. He was one of our first clients in 2020. This cycle we produced and ran his Meta and display ads for both the June primary and the general election.
Dan Norton, NYS Assembly District 123
Norton, an Endwell native and attorney, launched his campaign in January for the seat Assemblymember Donna Lupardo held until her retirement. He won a contested June primary against Dan Livingston. We designed his logo and brand kit, and we built and host his campaign website, nortonforny.com.
Nate Salzman, Brighton Town Supervisor
Salzman, a member of the Brighton Town Board, won the Democratic designation in February over a four-term incumbent supervisor, who then ended his campaign. We have worked with him since his 2023 Town Board race. This cycle we built his campaign website and ran his paid media, including placement of his launch video and two fall TV and streaming spots.
“We’re grateful to Jen, Demond, Dan, and Nate, and to their campaign teams, for trusting us with their races. These were four different campaigns, from a contested Assembly primary in the Southern Tier to a town supervisor race in Brighton, and each one needed its own plan. It was a privilege to do this work with them.”
Gerrit Mora Founder, Tuesday DigitalAbout Tuesday Digital
Tuesday Digital is a political advertising agency based in Rochester, New York. Since 2020 it has planned, bought, and produced paid media for Democratic campaigns and advocacy organizations, including TV and streaming, digital and social, direct mail, video, graphic design, and campaign websites.
Media contact: Gerrit Mora, [email protected], (202) 321-3735